L Catterton Announces Strategic Investment in Storyteller Overland
GREENWICH, Conn., March 26, 2024 /PRNewswire/ — L Catterton, a leading global consumer-focused investment firm, today announced a significant investment in Storyteller Overland (the “Company”), a leading innovator in adventure vehicle manufacturing.
Since its founding in 2018, Storyteller Overland has grown to become a trusted provider of premium Class B RV and expedition vehicles designed to empower lifelong adventurers to embark on unforgettable journeys. In addition to its vehicles sold at more than 40 dealers across the U.S., the Company also offers adventure gear, accessories, and technology for a loyal community of outdoor lifestyle enthusiasts, with a reputation for superior quality and craftsmanship.
With the support of L Catterton’s investment, Storyteller Overland plans to accelerate its product development initiatives, invest in manufacturing capabilities, and enhance its dealer network to better serve a growing customer base. Additionally, the partnership will enable Storyteller Overland to explore new opportunities for expansion and innovation within the outdoor adventure market.
L Catterton is joined by RX3 Growth Partners, Wheelhouse, and Virentes Partners Group.